Social Media Strategy & Growth Plan

Tired of Posting Without a Plan? Let’s Build a Strategy That Works!

Does this sound familiar? You post on social media because you feel like you have to—but there’s no real strategy behind it. Maybe someone told you, “You need to post every day,” so you scramble for content just to check a box. But without a plan, your posts don’t drive real engagement or growth.

Social media should work for you, not feel like a never-ending chore. With the right strategy, you can stand out from the crowd and make a lasting impression. That’s why I create customized 6-12 month social media strategies tailored to your business goals.

Developing a social media strategy
Developing a social media strategy

Creating a Social Media Strategy

The first step to creating a successful social media page is to have a strategy. I will start by asking you a series of questions. From there, we’ll identify your target audience, define your brand voice, and craft a content plan that makes sense.

I’ll help you map out the types of content that resonate most with your audience, whether it’s educational posts, behind-the-scenes content, promotional offers, or user-generated content. We’ll also establish an optimal posting schedule to ensure maximum reach and engagement. Additionally, I’ll help you set measurable goals so you can track progress and refine your approach over time.

Every business is different, so every strategy is different. Once you complete the questionnaire, Pink Sheep Co. gets hard to work crafting your unique plan based on your needs. Because this is not a cookie-cutter roadmap, it can take up to 14 days to build.

In the end, you’ll have a clear roadmap to success—so you’re never left wondering what to post again.